ENCOURAGING PURPOSEFUL PLAY

From our Career Dolls to the Inspiring Women series, Barbie products encourage imagination, expression, and discovery through play. Girls can explore all their dreams as they learn that anything is possible!

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CLOSE THE DREAM GAP

ABOUT THE DREAM GAP PROJECT

Research shows that starting at age five, many girls begin to develop self-limiting beliefs and think they're not as smart and capable as boys. They stop believing their gender can be anything. This issue is called the Dream Gap, and to help close it, Barbie launched the Dream Gap Project in 2018 - an ongoing global initiative that gives girls the resources and support they need to continue believing in themselves.

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WHAT IS THE DREAM GAP?

Research shows that starting at age five, many girls begin to develop self-limiting beliefs and think they're not as smart and capable as boys. They stop believing their gender can be anything. This issue is called the Dream Gap, and to help close it, Barbie launched the Dream Gap Project in 2018 - an ongoing global initiative that gives girls the resources and support they need to continue believing in themselves.